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Why book direct?

Book direct with our Dandy Staycation and receive a £50 credit for food & beverage.

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Latest Offers


Discover unique offers, you can only find with us. Whether you’re looking for just the basics, to stay a little longer, or bring the whole family. For our beauty seekers who have come to indulge in Mayfair’s famous shopping districts, we have something for you.


Picnic in the Park

From £460

Take a stroll with one of our elegantly put-together Townhouse picnics and you’ll be spoilt for choice with the fabulous array of green spaces close to The Townhouse, perfect for outdoor indulgence and alfresco dining.

Early Bird Rate

From £255

Take advantage of our early bird offer and enjoy up to 15% off.

Stay 3 save up to 25%

From £840 for 3 nights

Enjoy up to 25% off when you stay for three nights or more.

A Family Affair

From £540 (including second room)

Book a second room at half price and we’ll include all the goodies.

The Iconic Raffle

Tickets from £10

Enter our raffle and join us in supporting our industry’s leading charity, Hospitality Action.

Win a luxurious overnight stay for two at one of Iconic Luxury Hotels unique properties, including many additional treats! Each of our properties is giving away a one-night stay for two guests including dinner, breakfast, with added extras!

Iconic Luxury Hotels have created the perfect itinerary for your own road trip around the UK. Staying overnight at our luxurious hotels, your days will include diverse experiences, from tours of stately homes to wine tasting.

Please note that bookings of ten rooms or more are considered a group booking and different terms and conditions will apply, email to make an enquiry.